Built for athletes training 8+ hours/week

Fuel the season,
not the workout.

A monthly pack of hydration, electrolytes and performance supplements — periodized around your training calendar. Plant-based. Third-party tested. Coach-curated. Delivered the week you need it.

No commitment — pause anytime
NSF / Informed-Sport tested
Plant-based protein
Endurance athlete on a coastal training run at sunrise
Currently shipping
The Race-Week Sharpener
7 items · taper-optimized · ships May 28
MarathonUltra-runningIronmanOlympic triathlonRoad cyclingGravelTrail runningOpen-water swimMarathonUltra-runningIronmanOlympic triathlonRoad cyclingGravelTrail runningOpen-water swimMarathonUltra-runningIronmanOlympic triathlonRoad cyclingGravelTrail runningOpen-water swim
8–25h
Weekly training volume served
3rd-party
Tested for banned substances
100%
Plant-based protein sources
4 phases
Periodized every month
The periodization model

Four phases. One subscription. Every month, tuned to where you actually are in training.

We treat fueling the same way coaches treat training: as a cycle. Your pack changes shape across base building, race week, race day execution, and recovery — so you're never carrying gels through a taper or sipping recovery during peak volume.

01
Base
Build the engine.

Daily mineral support, baseline electrolytes and recovery proteins for long aerobic miles.

02
Race week
Sharpen and load.

Tapered hydration, salt-loading and carb-rich fuels timed to peak performance day.

03
Race day
Execute the plan.

Pre-race salt, on-course energy gels and high-osmolality electrolyte mixes you've already rehearsed.

04
Recovery
Adapt, sleep, repeat.

Plant-based protein, tart cherry sleep blends, and anti-inflammatory minerals to absorb training stress.

What's inside the box

Built like a coach would, not like a vitamin aisle.

Most "athlete subscriptions" send the same box to a marathoner and a yoga instructor. We don't. Every monthly rotation is designed by registered dietitians and endurance coaches around where you are in your block, your sport, and the demands you've told us about.

Sample inclusion this month
  • Pure Hydration Electrolyte Mix (15 servings)
  • Race Week Carb Loader (5 servings)
  • Plant Sprint Energy Gel (12 ct)
  • Cherry Sleep Recovery Blend (20 servings)
Periodized to your calendar

Tell us your next start line. We re-balance every pack across base, race week, race day, and recovery.

Athlete-grade ingredients

Third-party tested for banned substances. Plant-based by default. No proprietary blends, no shortcuts.

Coach-curated rotations

Our endurance coaches and registered dietitians review every monthly rotation before it ships.

One subscription, zero decisions

Skip, pause or swap from your dashboard. The right fuel shows up the week you need it — never sooner.

"
I used to spend Sunday nights staring at a shelf of half-empty tubs wondering what to take for the week. Now my box arrives, my coach already saw it, and I just train.
MR
Maya R.
2:48 marathoner · Portland, OR
Membership opens monthly

The next pack ships in 9 days.

Tell us your sport, your phase and your next start line — we'll build your first box and your dietitian will sign off before it leaves the warehouse.

Curated monthly supplement pack contents
Healthy Enterprise mark
Healthy Enterprise
Periodized Fueling Co.

Periodized hydration, electrolytes and fueling supplements for serious endurance athletes. Plant-based. Third-party tested. Delivered every month, tuned to your training calendar.

Statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease.

Company
© 2026 Healthy Enterprise, Inc. All rights reserved.
Built for athletes who measure twice and fuel once.